Show Your Neighbourhood Pride with adidas’ Latest Rep Your Hood Drop
As Singapore gears up to mark SG60, adidas is inviting everyone to wear their roots with pride. The brand’s “Rep Your Hood” collection has returned — now bigger than ever with 17 tee designs inspired by iconic neighbourhoods across the island.
From the leafy calm of Bukit Timah to the everyday hustle of Yishun, the collection celebrates the places that shape Singapore’s people and culture. Each design is available on a print-on-demand basis at selected adidas stores, giving fans a chance to customise their tee with a neighbourhood that means something to them.
Six new areas join the mix this year:
Bukit Timah – Playfully represented by a monkey swiping an adidas backpack, echoing the energy of its forest trails.
Chinatown – Pays tribute to its roots in bullock cart water delivery, symbolising the hard work of early settlers.
East Coast – A nod to seaside fun, from cycling and swimming to lounging in adilettes.
Jalan Besar – Celebrates its history as a football hub with deep community pride.
Kampong Glam – Showcases elegant shophouse symmetry and Malay heritage.
Little India – Bursting with colour and spirit, capturing the bold energy of the district.
In addition to the new releases, the full “Rep Your Hood” collection includes the following areas:
Ang Mo Kio – Inspired by Kebun Bahru’s peaceful bird-singing culture under leafy trees.
Bedok – Beats to the rhythm of a traditional bedoh drum, echoing the neighbourhood’s communal pulse.
Bukit Batok – Reflects its quarry past and lush transformation into a Little Guilin escape.
Choa Chu Kang – Combines urban life with rural calm, including farm visits and green spaces.
Hougang – Pays homage to early HDB estates and the resilience of generations past.
Jurong – Highlights its dual character: industrial drive meets fun at skate rinks and science parks.
Punggol – Laid-back and breezy, this design embraces prawning, BBQs, and weekend vibes.
Sengkang – A quiet tribute to Singapore’s last kampung, where time slows down.
Tampines – Pops with colour and youth energy, reflecting a town always in motion.
Woodlands – Celebrates everyday crossings between Singapore and Johor — from midnight suppers to morning commutes.
Yishun – Captures the chaotic, real-life charm of PMDs, loud music, and a neighbourhood that never pretends.
The tees are priced at $35 each, with $14 per design for heat-press customisation. They’re available via Made For You counters at adidas Brand Centre Orchard, Marina Bay Sands, and VivoCity (Performance, L1).
A selection is also stocked at adidas stores in Bugis Junction, Causeway Point, ION Orchard, Northpoint City, Suntec City, Waterway Point, and OG People’s Park.
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