Honestbee to open new high-tech Grocery & Dining Megastore in Alexandra on October 18

Welcome to Habitat

It won’t be just another online grocer or food delivery service for Honestbee as the company opens a new brick and mortar store that mixes supermarket with cafe concepts at Alexandra this week.

Called the Habitat, it will be Honestbee’s first venture on a physical space that offers the world’s first tech-integrated multi-sensory grocery and dining experience.

Habitat will come with a grocery section that carries fresh ingredients directly sourced from farmers and producers around the globe including Japanese spices, dry-aged meat, prosciutto on demand, limited edition balsamic vinegar and unique seasonal produce.

It will also house over a dozen cafe and dining concepts including Korean fried chicken from KF Chua, milkshakes and premium ice cream from Milk Made, bubble tea and kombucha from Mr Bubbles, craft beers from White Moustache and much more.

Food Meets Technology

Besides good food and fresh groceries, Habitat by Honestbee will also be tech-enabled that offers cashless transactions, fully automated checkouts with robots and conveyor belts that manage the packing and collection.

Habitat opens this Thursday, 18 October at 34 Boon Leat Terrace. Nearest MRT stations at Pasir Panjang and Labrador Park.


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